Welcome
I'm deeply passionate about music and have been steadily building my experience in the industry. From independently promoting concerts in college to exploring artist development, branding, and digital strategy, I’ve worked to understand both the creative and commercial sides of music. I’m driven by the connection between artists and audiences and committed to contributing meaningfully to the culture and business that make that connection possible.
Strategy
This mock strategy outlines a multi-channel approach to increase one of my favorite artist, Drayton Farley, streaming numbers, social media following, and overall audience engagement. The plan includes content rollout ideas, targeted platform strategies, tour tie-ins, and audience segmentation methods—designed specifically for independent artist growth in today’s digital landscape.
PROMOTIONS
PROMOTIONS
Not associated with Greek Life